Proper CBD Gummies Review: Is the Brand a Scam?

Proper CBD Gummies Review: Is the Brand a Scam?

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Proper CBD Gummies are sold by a brand called Proper Canna Naturals. They’re marketed in two flavors for two different health benefits: one is to support sleep and the other is to support energy.

But do Proper CBD Gummies contain effective ingredients for enhancing sleep or energy or are they a waste of money? Do they provide an effective dose of CBD? Do they contain any potentially unhealthy additive ingredients? And how do real users rate and describe the effects of Proper CBD Gummies?

In this article we’ll answer all of these questions and more as we analyze the ingredients in both Proper CBD Gummies products (Superfood Sleep Blend and Superfood Energy Blend) based on medical studies to give our take on whether they’re likely to be effective or if they’re a waste of money.

We’ll highlight some questionable additive ingredients and feature Proper CBD gummy customer reviews.

Superfood Sleep Blend Ingredient Analysis

Superfood Sleep Blend ingredients

The ingredients in Proper CBD Gummies Superfood Sleep Blend are shown above.

Each gummy contains 25 milligrams (mg) of CBD, which is an effective dose as we documented in our review on CBD gummies for pain.

This dose of CBD may reduce anxiety and improve sleep quality based on early-stage clinical trials.

There are three additive ingredients in this formulation that may be questionable from a health perspective.

Added sugar is shown to be associated with increased risk of obesity and cardiovascular disease when consumed in excess, as shown in a 2019 medical review. Many Americans already get too much added sugar from their diet so it seems logical to avoid it in supplements.

Citric acid can cause whole-body inflammation according to a medical review published in the Toxicology Reports journal, although the citric acid in Proper CBD Gummies is organic which makes it less likely to have this effect, because it suggests that it may be derived from fruits and not a fungus as is typical in manufacturing.

Natural flavor was analyzed in a 2013 medical review, and the study authors suggested there was a lack of safety data and some toxicity concerns.

It’s worth noting that these three additives are included in the majority of CBD gummy formulations and this is a relatively clean formulation for a gummy product. It’s free of the major irritants like artificial flavor and artificial colorants.

It’s hard to assess whether or not this supplement is likely to improve sleep because the brand fails to publish a Supplement Facts label with active ingredient doses.

Chamomile extract is clinically shown to improve sleep quality, but without knowing its dose we can’t say whether or not it should be effective in this product.

Overall we do not recommend this supplement due to the lack of active ingredient doses. If the brand published that information, we would consider it to be one of the healthier CBD gummy formulations on the market and would consider recommending it. But for now, we have no strong reason to believe this supplement improves sleep.

But is the energy CBD gummy supplement better-formulated? We’ll review in the next section.

Superfood Energy Blend Ingredient Analysis

Superfood Energy Blend ingredients

The ingredients in Proper CBD Gummies Superfood Energy Blend are shown above.

This formulation is very similar to the previous supplement.

It contains 10 mg of CBD rather than 25 mg. This is still on the low end of the effective range, and this is a reasonable dose in our opinion given that CBD can have a relaxing effect. It makes sense for a CBD energy supplement to have a lower dose of CBD than a CBD sleep supplement.

This supplement contains the questionable additives added sugar, citric acid and natural flavor that we reviewed in the previous section.

There are three active ingredients in this product to support energy: maca, chaga and black seed oil.

Maca is a root typically used to naturally enhance sex drive. However, it was shown in a clinical trial published in the Pharmaceuticals journal to significantly improve energy levels.

Chaga is a mushroom and we can’t find any evidence that it improves energy levels when supplemented, nor does the brand cite any.

Black seed oil may have indirect benefits for energy levels given its favorable effects on metabolism, as we documented in our black seed oil benefits for men article.

The problem is that again, the brand fails to clearly publish a Supplement Fact label with the doses of these ingredients, so we can’t ascertain whether they’re likely to be effective.

We do not recommend this supplement due to the ingredient dosing issues.

But how do real users rate and describe the effects of Proper CBD Gummies? We’ll review in the next section.

Real People Test CBD Gummies

We can’t find any unsponsored Proper CBD Gummies user reviews, but this Jezebel video features real users trying CBD gummies for the first time:

Our Clean CBD Picks

Cornbread CBD Gummies is our top CBD gummy pick.

This is the healthiest CBD gummy formulation we've come across, because the brand uses organic flavoring and organic beetroot for color. 

Cornbread CBD Oil is our top overall CBD oil pick.

It has a clean formulation of organic hemp extract and organic coconut medium-chain triglycerides, and the brand publishes lab testing on every product page.

Medterra Citrus Oil is our top flavored CBD pick, because the brand uses organic flavoring which meets a higher ingredient standard than natural flavors according to USDA flavoring guidelines.

All of the supplements recommended in this section are free of ingredients that we consider to be unhealthy.

Pros and Cons of Proper CBD Gummies

Here are the pros and cons of Proper CBD Gummies in our opinion:


  • No artificial flavors
  • No artificial colors
  • Relatively healthy formulation
  • Effective CBD doses


  • No clear Supplement Facts label on website
  • Unclear active ingredient doses other than CBD
  • Questionable efficacy for energy
  • Questionable efficacy for sleep
  • Some retailers of this product may be scamming
Stay up-to-date on our research reviews


We do not currently recommend any Proper CBD Gummies supplements. While the brand does use mostly natural ingredients and has a healthier formulation than many CBD gummies brands we’ve reviewed on Illuminate Health, they fail to clearly publish Supplement Facts labels with active ingredient doses.

This is a sign of a low-quality brand and is a consumer safety issue, because knowing the ingredient dose for every active ingredient is important. The brand also fails to clearly publish added sugar doses which is a health concern as well.

It appears that some third-party retailer of this product may be involved in scams suggesting it’s celebrity-endorsed, which it’s not. Disregard any such claims.

While the Superfood Sleep Blend does contain one ingredient clinically shown to improve sleep and the Superfood Energy Blend contains an ingredient clinically shown to increase energy, we can’t conclude that either product is effective without the doses of those ingredients.

There are cheaper CBD gummies products on the market with similar formulations.