{"id":606388945202,"title":"Nowadays Review: Do THC Drinks Work?","created_at":"2023-09-25T23:55:09-04:00","body_html":"\u003cscript type=\"application\/ld+json\"\u003e\/\/ \u003c![CDATA[\n{\n \"@context\": \"https:\/\/schema.org\",\n \"@type\": \"Article\",\n \"headline\": \"Nowadays Review: Do THC Drinks Work?\",\n \"keywords\": \"nowadays, nowadays review, nowadays reviews, nowadays drink, nowadays drink review, nowadays drink reviews, nowadays thc drink, drink nowadays\",\n \"description\": \"Our research team analyzes the ingredients in Nowadays THC-infused alcohol alternatives to give our take on whether or not they contain a high enough dose to produce a psychoactive effect, and whether or not they're healthy. We feature unsponsored customer reviews.\",\n \"url\": \"https:\/\/illuminatelabs.org\/blogs\/health\/nowadays-drink-review\",\n\"author\": \n {\n \"@type\": \"Person\",\n \"name\": \"Calloway Cook\",\n \"url\": \"https:\/\/illuminatelabs.org\/pages\/calloway-cook\",\n \"sameAs\": \"https:\/\/www.linkedin.com\/in\/calloway-cook\/\",\n \"jobTitle\": \"President\",\n \"knowsAbout\": \"entrepreneurship, dietary supplements, herbal supplements, eCommerce, medical research\",\n \"alumniOf\": {\n \"@type\": \"EducationalOrganization\",\n \"name\": \"S.I. Newhouse School of Public Communications at Syracuse University\"\n },\n \"memberOf\": {\n \"@type\": \"Organization\",\n \"name\": \"Illuminate Labs\"\n }\n },\n\"editor\": {\n \"@type\": \"Person\",\n \"name\": \"Nicole Tyer\",\n \"honorificSuffix\": \"M.D.\",\n \"url\": \"https:\/\/illuminatelabs.org\/pages\/nicole-tyer\",\n \"sameAs\": [\n \"https:\/\/www.linkedin.com\/in\/nicole-tyer-md-645671106\/\",\n \"https:\/\/www.sharecare.com\/doctor\/dr-nicole-m-tyer\"\n ],\n \"jobTitle\": \"Medical Reviewer\",\n \"knowsAbout\": \"obesity, weight loss, medicine, clinical trials, health, wellness, longevity, internal medicine, supplements, medications, food, nutrition\",\n \"alumniOf\": {\n \"@type\": \"EducationalOrganization\",\n \"name\": [\n \"Drexel University College of Medicine\",\n \"University of California, Los Angeles\"\n ]\n },\n \"memberOf\": {\n \"@type\": \"Organization\",\n \"name\": \"Illuminate Labs\"\n }\n},\n\"image\": {\n\"@type\": \"ImageObject\",\n\"url\": \"https:\/\/cdn.shopify.com\/s\/files\/1\/0047\/1524\/9737\/files\/Nowadays_Thumbnail.png?v=1695700886\",\n\"width\": \"3507\",\n\"height\": \"3507\"\n},\n\"citation\": [\n\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC6959843\/\", \n\"https:\/\/illuminatelabs.org\/blogs\/health\/hop-wtr-review\",\n\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC6097542\/\",\n\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC7592879\/\",\n\"https:\/\/pubmed.ncbi.nlm.nih.gov\/1298662\/\",\n\"https:\/\/pubmed.ncbi.nlm.nih.gov\/37386255\/\",\n\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC8221366\/\",\n\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC8221366\/\",\n\"https:\/\/illuminatelabs.org\/blogs\/health\/thc-gummies-for-sleep\",\n\"https:\/\/pubmed.ncbi.nlm.nih.gov\/36410907\/\"\n],\n\"mentions\": [{\n \"@type\": \"Thing\",\n \"name\": \"O Positiv\"\n },\n {\n \"@type\": \"Thing\",\n \"name\": \"sugar\"\n },\n {\n \"@type\": \"Thing\",\n \"name\": \"natural flavors\"\n },\n {\n \"@type\": \"Thing\",\n \"name\": \"emulsifier\"\n },\n {\n \"@type\": \"Thing\",\n \"name\": \"preservatives\"\n },\n {\n \"@type\": \"Thing\",\n \"name\": \"tetrahydrocannabinol\"\n },\n {\n \"@type\": \"Brand\",\n \"name\": \"Nowadays Low Dose\"\n },\n {\n \"@type\": \"Brand\",\n \"name\": \"Nowadays Micro Dose\"\n },\n {\n \"@type\": \"Brand\",\n \"name\": \"VICE News\"\n }\n],\n\"datePublished\": \"2023-09-25\",\n\"copyrightHolder\": {\n \"@type\": \"Organization\",\n \"name\": \"Illuminate Labs\"\n},\n\"publisher\": {\n \"@type\": \"Organization\",\n \"name\": \"Illuminate Labs\",\n \"url\": \"https:\/\/illuminatelabs.org\/\",\n \"description\": \"Illuminate Labs is the most transparent supplement company in the U.S., and is a leading publisher of research-based health information.\",\n \"knowsAbout\": \"supplements, science, nutrition, exercise, health, medication, pharmaceutical, wellness, diet, weight loss, medical research\",\n \"publishingPrinciples\": \"https:\/\/illuminatelabs.org\/pages\/editorial-guidelines\",\n \"memberOf\": [\n {\n \"@type\": \"Organization\",\n \"name\": \"U.S. Chamber of Commerce\",\n \"url\": \"https:\/\/www.uschamber.com\/\"\n },\n {\n \"@type\": \"Organization\",\n \"name\": \"Certified B Corp\",\n \"url\": \"https:\/\/www.bcorporation.net\/en-us\/\"\n },\n {\n \"@type\": \"Organization\",\n \"name\": \"Natural Products Association\",\n \"url\": \"https:\/\/www.npanational.org\/\"\n }\n ], \n \"logo\": {\n \"@type\": \"ImageObject\",\n \"url\": \"https:\/\/cdn.shopify.com\/s\/files\/1\/0047\/1524\/9737\/files\/Illuminate_Labs_Favicon_48x48_7595c3cc-e27b-47b8-a4fe-edcc7ed9b29a.png?v=1666502785\", \n \"width\": 48,\n \"height\": 48\n},\n \"foundingDate\": \"2019-01-30\",\n \"sameAs\": [\n \"https:\/\/www.instagram.com\/illuminatelabs\",\n \"https:\/\/twitter.com\/illuminatelabs\",\n \"https:\/\/www.linkedin.com\/company\/illuminate-labs-supplements\",\n \"https:\/\/www.youtube.com\/channel\/UCpgSJAsIPb-fZ25djtTxBEA\"\n ]\n }\n}\n\/\/ ]]\u003e\u003c\/script\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0047\/1524\/9737\/files\/Nowadays_Review_Article_Header_Image_Optimized.png?v=1695700428\"\u003e\u003c\/span\u003e\u003c\/i\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eDisclaimer: None of the information in this article constitutes medical advice, and is just the opinion of the writer(s). We recommend that patients follow their doctor’s guidance in regard to THC use.\u003c\/span\u003e\u003c\/i\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan class=\"dc\"\u003eN\u003c\/span\u003eowadays is a THC-infused drink that’s branded and packaged like alcohol. The company describes their product as a “cannabis infused spirit” that comes “without the negative effects of alcohol.”\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eBut how much THC is really in Nowadays and is it enough to produce a psychoactive effect? Is the dose safe? What are the other ingredients in this drink? And how do real people describe the effects of Nowadays? \u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eIn this article we’ll answer all of these questions and more, as we analyze the ingredients in Nowadays based on medical studies to give our take on whether or not the THC dose is likely to be psychoactive and whether or not the drink is healthy overall.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eWe’ll also feature unsponsored customer reviews of the brand and discuss the potential for side effects.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eIs Nowadays Unhealthy?\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cimg alt=\"Nowadays Low Dose ingredients\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0047\/1524\/9737\/files\/Nowadays_Low_Dose_Ingredients_Optimized.png?v=1695700719\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eThe ingredients in Nowadays Low Dose are shown above.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eThis ingredient list is not clearly accessible on the product page on the brand’s website, but rather on the FAQ page. This is unacceptable and we urge the brand to clearly publish the ingredients on the product page, because this is important for consumer safety.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eSugar\u003c\/b\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e is the first ingredient after water, and there are 2 grams (g) of sugar per serving and 33 g of sugar in the entire bottle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eDiets high in added sugar contribute to obesity, according to a 2020 \u003c\/span\u003e\u003ca href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC6959843\/\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC6959843\/\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003emedical review\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e, so health-conscious consumers as well as consumers seeking to lose weight may wish to avoid this drink, given that the American diet already contains high amounts of added sugar.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eNatural flavors\u003c\/b\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e is the next ingredient, and as we documented in our \u003c\/span\u003e\u003ca href=\"https:\/\/illuminatelabs.org\/blogs\/health\/hop-wtr-review\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/illuminatelabs.org\/blogs\/health\/hop-wtr-review\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eHOP WTR reviews\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e article on another alcohol alternative brand, at least one medical review suggests that some flavoring additives may have toxic effects.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eCitric acid\u003c\/b\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e was shown to cause inflammatory reactions in some individuals in a \u003c\/span\u003e\u003ca href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC6097542\/\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC6097542\/\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003emedical review\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e published in the \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eToxicology Reports\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e journal.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eEmulsifier\u003c\/b\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e is a strange ingredient description for an ingestible product, because typically the emulsifier would be more specifically defined.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eSome emulsifiers have negative potential health effects like polysorbate 80, an emulsifier \u003c\/span\u003e\u003ca href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC7592879\/\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC7592879\/\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eclinically shown\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e to disrupt gut barrier function.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003ePotassium sorbate\u003c\/b\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e and \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003esodium benzoate\u003c\/b\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e are preservatives, and some food preservatives are associated with cancer, cardiovascular disease and aging according to a \u003c\/span\u003e\u003ca href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/1298662\/\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/1298662\/\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003emedical review\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e published in the \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eFood Additives \u0026amp; Contaminants\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e journal.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eWe consider Nowadays to be unhealthy due to all of the additive ingredients highlighted above, and we actually consider alcohol (in moderation) to be a significantly healthier option than this drink.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eAlthough alcohol can potentially have negative effects on health, drinking alcohol in moderation is associated with reductions in all-cause mortality in some population subsets, as documented in a 2023 \u003c\/span\u003e\u003ca href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/37386255\/\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/37386255\/\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003epopulation study\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eBut does Nowadays contain enough THC to create a psychoactive effect? We’ll share our thoughts in the next section of this article.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eIs Nowadays Psychoactive?\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eTetrahydrocannabinol (THC) is the primary psychoactive compound in cannabis.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eNowadays Low Dose contains a 6 milligram (mg) THC dose, and Nowadays Micro Dose contains a 2 mg THC dose.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eThere’s a limited amount of medical data available on what constitutes a psychoactive dose, likely because the placebo effect can play such a strong role, and psychoactive effects are subjective.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eThis is to say that there isn’t really a medically-defined psychoactive THC dose, but there are some clues from clinical studies.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eA 2020 \u003c\/span\u003e\u003ca href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC8221366\/\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC8221366\/\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eclinical trial\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e documented “pronounced subjective effects and markedly impaired cognitive and psychomotor functioning” after consumption of 25 mg of THC.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eA 10 mg THC dose produced “subjective drug effects” but did not affect cognitive or psychomotor function in a \u003c\/span\u003e\u003ca href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC8221366\/\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC8221366\/\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eclinical trial\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e published in the \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eDrug and Alcohol Dependence\u003c\/span\u003e\u003c\/i\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e journal.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eOverall, we consider Nowadays unlikely to have significant psychoactive effects in otherwise healthy adults, however, either product can certainly have some psychoactive effects since that varies so much individual-to-individual.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eA VICE News video is only four minutes long and analyzes whether microdosing THC can have uniquely positive effects:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/YH6svsaqW2w?si=57-sZR3NJ-zt_T5P\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2 style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eWill Nowadays Cause Side Effects?\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eNowadays doesn’t appear to have been studied in any clinical trials, but we can make an educated guess about side effects based on its ingredients.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eTHC is the ingredient that we consider most likely to cause side effects.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eAs we documented in our article on \u003c\/span\u003e\u003ca href=\"https:\/\/illuminatelabs.org\/blogs\/health\/thc-gummies-for-sleep\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/illuminatelabs.org\/blogs\/health\/thc-gummies-for-sleep\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eTHC gummies for sleep\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e, THC is clinically shown to have negative effects on sleep quality in some people.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eCannabis use increases risk of having psychotic symptoms\u003c\/b\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e according to a 2023 \u003c\/span\u003e\u003ca href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/36410907\/\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/36410907\/\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003emedical review\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eOverall, we consider Nowadays unlikely to cause side effects in otherwise healthy adults given the THC doses used, but we do consider this drink more likely to cause serious side effects than a moderate dose of alcohol.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eThe FAQ page on Nowadays’ website does not mention any risk of side effects.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eReal People Try Nowadays\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eA TikTok creator named “justanothernurse” shared her experience after drinking Nowadays (what appears to be the Low Dose version):\u003c\/span\u003e\u003c\/p\u003e\n\u003cblockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@justanothernurse1\/video\/7241986819133394218\" data-video-id=\"7241986819133394218\" style=\"max-width: 325px; min-width: 325px;\"\u003e\n\u003csection\u003e\u003ca title=\"@justanothernurse1\" href=\"https:\/\/www.tiktok.com\/@justanothernurse1?refer=embed\" target=\"_blank\"\u003e@justanothernurse1\u003c\/a\u003e Replying to @livindollboutique How did @DRINK NOWADAYS work?? I will continue to buy it!! \u003ca title=\"justanothernurse1\" href=\"https:\/\/www.tiktok.com\/tag\/justanothernurse1?refer=embed\" target=\"_blank\"\u003e#justanothernurse1\u003c\/a\u003e \u003ca title=\"♬ Little Things - Tiqta\" href=\"https:\/\/www.tiktok.com\/music\/Little-Things-7089644688840099841?refer=embed\" target=\"_blank\"\u003e♬ Little Things - Tiqta\u003c\/a\u003e\u003c\/section\u003e\n\u003c\/blockquote\u003e\n\u003cscript async=\"\" src=\"https:\/\/www.tiktok.com\/embed.js\"\u003e\u003c\/script\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eA TikTok creator named “itstylerkidd” shared the experience that both she and her mother had after drinking Nowadays:\u003c\/span\u003e\u003c\/p\u003e\n\u003cblockquote style=\"max-width: 325px; min-width: 325px;\" data-video-id=\"7277639128353705258\" cite=\"https:\/\/www.tiktok.com\/@itstylerkidd\/video\/7277639128353705258\" class=\"tiktok-embed\"\u003e\n\u003csection\u003e\u003ca href=\"https:\/\/www.tiktok.com\/@itstylerkidd?refer=embed\" title=\"@itstylerkidd\" target=\"_blank\"\u003e@itstylerkidd\u003c\/a\u003e Replying to @aaleviacruz its actually a solid 9.5\/10 for me 🫶🏼🍃✨🍹 \u003ca href=\"https:\/\/www.tiktok.com\/tag\/thcinfuseddrinks?refer=embed\" title=\"thcinfuseddrinks\" target=\"_blank\"\u003e#thcinfuseddrinks\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/thcinfusion?refer=embed\" title=\"thcinfusion\" target=\"_blank\"\u003e#thcinfusion\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/nowadays?refer=embed\" title=\"nowadays\" target=\"_blank\"\u003e#nowadays\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/nowadaysdrinkreview?refer=embed\" title=\"nowadaysdrinkreview\" target=\"_blank\"\u003e#nowadaysdrinkreview\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/mojito?refer=embed\" title=\"mojito\" target=\"_blank\"\u003e#mojito\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/mojitos?refer=embed\" title=\"mojitos\" target=\"_blank\"\u003e#mojitos\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/mojitorecipe?refer=embed\" title=\"mojitorecipe\" target=\"_blank\"\u003e#mojitorecipe\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/productreview?refer=embed\" title=\"productreview\" target=\"_blank\"\u003e#productreview\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/productrecommendations?refer=embed\" title=\"productrecommendations\" target=\"_blank\"\u003e#productrecommendations\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/tylerkidd?refer=embed\" title=\"tylerkidd\" target=\"_blank\"\u003e#tylerkidd\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/music\/original-sound-7277639187649448750?refer=embed\" title=\"♬ original sound - T Y L E R\" target=\"_blank\"\u003e♬ original sound - T Y L E R\u003c\/a\u003e\u003c\/section\u003e\n\u003c\/blockquote\u003e\n\u003cscript async=\"\" src=\"https:\/\/www.tiktok.com\/embed.js\"\u003e\u003c\/script\u003e\n\u003ch2 style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003ePros and Cons of Nowadays\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eHere are the pros and cons of Nowadays in our opinion:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cb data-mce-fragment=\"1\"\u003ePros:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eRelatively low THC dose\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eGreat branding\/packaging\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cb data-mce-fragment=\"1\"\u003eCons:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eBrand fails to clearly publish ingredient list on product page\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eContains refined sugar\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eContains preservatives\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eContains citric acid\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eContains “emulsifier”\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eContains flavoring additives\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eTHC can cause side effects in some individuals\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003ePsychoactive dose of THC seems poorly defined\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cstrong\u003eConclusion\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eNowadays is an interesting brand, but not one we’d currently recommend from a health perspective.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eWe disagree with the health-related marketing of this company and the suggestion that it’s healthier than alcohol. We consider moderate intake of alcohol to be significantly healthier than Nowadays.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eModerate consumption of alcohol is associated with reduced mortality in some population groups, while Nowadays contains a host of inactive ingredients with questionable health effects.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eIt also seems that the medical literature hasn’t clearly defined the psychoactive dose of THC, so while this drink seems unlikely to cause side effects in healthy adults, it may cause side effects in people who are sensitive to THC.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eWe hope that healthier THC-infused beverages emerge on the market, or Nowadays improves its formulation from a health perspective.\u003c\/span\u003e\u003c\/p\u003e","blog_id":49281925193,"author":"Calloway Cook","user_id":26601750601,"published_at":"2023-09-25T23:59:16-04:00","updated_at":"2023-10-02T13:10:20-04:00","summary_html":"We analyze the ingredients in Nowadays THC-infused alcohol alternatives to give our take on whether or not they contain a high enough dose to produce a psychoactive effect, and whether or not they're healthy. We feature unsponsored customer reviews.","template_suffix":"","handle":"nowadays-drink-review","tags":"thc, _related:cannabis"}

Nowadays Review: Do THC Drinks Work?

Nowadays Review: Do THC Drinks Work?


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Read our Editorial Guidelines to learn more about what makes our site the premier resource for online health information.

Disclaimer: None of the information in this article constitutes medical advice, and is just the opinion of the writer(s). We recommend that patients follow their doctor’s guidance in regard to THC use.

Nowadays is a THC-infused drink that’s branded and packaged like alcohol. The company describes their product as a “cannabis infused spirit” that comes “without the negative effects of alcohol.”

But how much THC is really in Nowadays and is it enough to produce a psychoactive effect? Is the dose safe? What are the other ingredients in this drink? And how do real people describe the effects of Nowadays? 

In this article we’ll answer all of these questions and more, as we analyze the ingredients in Nowadays based on medical studies to give our take on whether or not the THC dose is likely to be psychoactive and whether or not the drink is healthy overall.

We’ll also feature unsponsored customer reviews of the brand and discuss the potential for side effects.

Is Nowadays Unhealthy?

Nowadays Low Dose ingredients

The ingredients in Nowadays Low Dose are shown above.

This ingredient list is not clearly accessible on the product page on the brand’s website, but rather on the FAQ page. This is unacceptable and we urge the brand to clearly publish the ingredients on the product page, because this is important for consumer safety.

Sugar is the first ingredient after water, and there are 2 grams (g) of sugar per serving and 33 g of sugar in the entire bottle.

Diets high in added sugar contribute to obesity, according to a 2020 medical review, so health-conscious consumers as well as consumers seeking to lose weight may wish to avoid this drink, given that the American diet already contains high amounts of added sugar.

Natural flavors is the next ingredient, and as we documented in our HOP WTR reviews article on another alcohol alternative brand, at least one medical review suggests that some flavoring additives may have toxic effects.

Citric acid was shown to cause inflammatory reactions in some individuals in a medical review published in the Toxicology Reports journal.

Emulsifier is a strange ingredient description for an ingestible product, because typically the emulsifier would be more specifically defined.

Some emulsifiers have negative potential health effects like polysorbate 80, an emulsifier clinically shown to disrupt gut barrier function.

Potassium sorbate and sodium benzoate are preservatives, and some food preservatives are associated with cancer, cardiovascular disease and aging according to a medical review published in the Food Additives & Contaminants journal.

We consider Nowadays to be unhealthy due to all of the additive ingredients highlighted above, and we actually consider alcohol (in moderation) to be a significantly healthier option than this drink.

Although alcohol can potentially have negative effects on health, drinking alcohol in moderation is associated with reductions in all-cause mortality in some population subsets, as documented in a 2023 population study.

But does Nowadays contain enough THC to create a psychoactive effect? We’ll share our thoughts in the next section of this article.

Is Nowadays Psychoactive?

Tetrahydrocannabinol (THC) is the primary psychoactive compound in cannabis.

Nowadays Low Dose contains a 6 milligram (mg) THC dose, and Nowadays Micro Dose contains a 2 mg THC dose.

There’s a limited amount of medical data available on what constitutes a psychoactive dose, likely because the placebo effect can play such a strong role, and psychoactive effects are subjective.

This is to say that there isn’t really a medically-defined psychoactive THC dose, but there are some clues from clinical studies.

A 2020 clinical trial documented “pronounced subjective effects and markedly impaired cognitive and psychomotor functioning” after consumption of 25 mg of THC.

A 10 mg THC dose produced “subjective drug effects” but did not affect cognitive or psychomotor function in a clinical trial published in the Drug and Alcohol Dependence journal.

Overall, we consider Nowadays unlikely to have significant psychoactive effects in otherwise healthy adults, however, either product can certainly have some psychoactive effects since that varies so much individual-to-individual.

A VICE News video is only four minutes long and analyzes whether microdosing THC can have uniquely positive effects:

Will Nowadays Cause Side Effects?

Nowadays doesn’t appear to have been studied in any clinical trials, but we can make an educated guess about side effects based on its ingredients.

THC is the ingredient that we consider most likely to cause side effects.

As we documented in our article on THC gummies for sleep, THC is clinically shown to have negative effects on sleep quality in some people.

Cannabis use increases risk of having psychotic symptoms according to a 2023 medical review.

Overall, we consider Nowadays unlikely to cause side effects in otherwise healthy adults given the THC doses used, but we do consider this drink more likely to cause serious side effects than a moderate dose of alcohol.

The FAQ page on Nowadays’ website does not mention any risk of side effects.

Real People Try Nowadays

A TikTok creator named “justanothernurse” shared her experience after drinking Nowadays (what appears to be the Low Dose version):

@justanothernurse1 Replying to @livindollboutique How did @DRINK NOWADAYS work?? I will continue to buy it!! #justanothernurse1 ♬ Little Things - Tiqta

A TikTok creator named “itstylerkidd” shared the experience that both she and her mother had after drinking Nowadays:

@itstylerkidd Replying to @aaleviacruz its actually a solid 9.5/10 for me 🫶🏼🍃✨🍹 #thcinfuseddrinks #thcinfusion #nowadays #nowadaysdrinkreview #mojito #mojitos #mojitorecipe #productreview #productrecommendations #tylerkidd ♬ original sound - T Y L E R

Pros and Cons of Nowadays

Here are the pros and cons of Nowadays in our opinion:

Pros:

  • Relatively low THC dose
  • Great branding/packaging

Cons:

  • Brand fails to clearly publish ingredient list on product page
  • Contains refined sugar
  • Contains preservatives
  • Contains citric acid
  • Contains “emulsifier”
  • Contains flavoring additives
  • THC can cause side effects in some individuals
  • Psychoactive dose of THC seems poorly defined
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Conclusion

Nowadays is an interesting brand, but not one we’d currently recommend from a health perspective.

We disagree with the health-related marketing of this company and the suggestion that it’s healthier than alcohol. We consider moderate intake of alcohol to be significantly healthier than Nowadays.

Moderate consumption of alcohol is associated with reduced mortality in some population groups, while Nowadays contains a host of inactive ingredients with questionable health effects.

It also seems that the medical literature hasn’t clearly defined the psychoactive dose of THC, so while this drink seems unlikely to cause side effects in healthy adults, it may cause side effects in people who are sensitive to THC.

We hope that healthier THC-infused beverages emerge on the market, or Nowadays improves its formulation from a health perspective.