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Lemonaid Health Review: Are They Price Gouging?

Lemonaid Health Review: Are They Price Gouging?

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Read our Editorial Guidelines to learn more about what makes our site the premier resource for online health information.

Read our Editorial Guidelines to learn more about what makes our site the premier resource for online health information.

Disclaimer: None of the information in this article constitutes medical advice, and is just the opinion of the writer(s). We recommend that patients follow their doctor’s guidance in regards to prescription medication.

Lemonaid Health is one of the largest telemedicine providers in the U.S. The company provides online health services such as coaching, medical tests and prescription medication all from the comfort of your home.

Most people use Lemonaid Health for prescription medication, and this comprises the majority of offerings on their site, so the focus of this article will be to compare the cost of the same drug on Lemonaid Health to GoodRx and CostPlus Drug Company (Mark Cuban’s recent venture), which are two of the leading online marketplaces for discounted prescription medications.

We cannot guarantee the final price of any medications, and will be relying on the listed price on all three websites. Dosages may vary based on marketplace, and these prices are based on the cheapest dosage available on each marketplace. We will use prices for brand-name and generic drugs interchangeably, because both branded and generic drugs are the exact same active compound.

Anxiety Medications

Anxiety is one of the most commonly-diagnosed conditions in the U.S. and there exist many prescription drugs to treat it. Lemonaid even lists “Anxiety” as “In Demand” on their site at the time of writing, which is somewhat morbid.

Here are some of the most popular anxiety medications by monthly cost (excluding Lemonaid’s first-month promotional discount):


  • Lemonaid: $95
  • GoodRx: $6.92
  • CostPlus: N/A


  • Lemonaid: $95
  • GoodRx: $6.50
  • CostPlus: $4.20


  • Lemonaid: $95
  • GoodRx: $6.67
  • CostPlus: $4.80


  • Lemonaid: $95
  • GoodRx: $5.24
  • CostPlus: $3.90

CostPlus has the best average savings across the category.

Erectile Dysfunction Medications

Erectile dysfunction affects nearly 20% of men above the age of 20 in the U.S. based on medical research, and is a class of medications that has generally less severe side effects than many other categories.

Here are the prices of some popular ED drugs by cost-per-pill, excluding any promotional discounts:


  • Lemonaid: $2
  • GoodRx: $0.55
  • CostPlus: N/A


  • Lemonaid: $2
  • GoodRx: $0.38
  • CostPlus: N/A

GoodRx is the best-priced option in this category.

Hair Loss Medications

Male pattern hair loss can be mitigated in some cases by finasteride treatment, which has a brand name of Propecia. This is the only hair loss medication sold by Lemonaid Health, and is arguably the most well-studied hair loss medication.

Here are the prices from the three retailers for a 3-month supply, excluding promo discounts: 

  • Lemonaid: $60 (plus $25 online visit)
  • GoodRx: $29.04
  • CostPlus: $13.50

CostPlus wins again.

Insomnia Medications

Insomnia is a relatively common condition, and while there are many natural solutions patients can try such as melatonin supplementation or breathing exercises, sleep pills are still ubiquitous.

Here are the prices from the three retailers for a monthly supply of insomnia medication, excluding promo discounts:


  • Lemonaid: $60
  • GoodRx: $9.67
  • CostPlus: N/A


  • Lemonaid: $60
  • GoodRx: $6.99
  • CostPlus: $4.80

Both of the discount online options vastly outperformed Lemonaid Health on cost again.

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We can’t find any other medication categories where Lemonaid Health publishes pricing. It’s clear to us that at least for patients who are simply filling a prescription from their doctor, both GoodRx and CostPlus are significantly better options than Lemonaid Health. 

Lemonaid Health didn’t outperform on cost in any of the categories we reviewed, and often cost around 10x what GoodRx or CostPlus did.

CostPlus outperformed in every single product category where they sold the product, so this is a company to watch out for as they expand their offerings, and we believe what they’re doing in regard to cutting generic drug prices to serve lower-income patients is very needed in this market, and seems to be the exact opposite of the approach taken by Lemonaid Health.

It is worth noting that GoodRx offers telehealth services along with the prescription medication, so some patients may benefit from that, but for patients with health insurance who already see a General Practitioner (GP) in person who prescribes their medication, it seems like an inferior option because of the cost.

Like too many Silicon Valley funded startups, Lemonaid Health leverages cute emojis and great branding to charge unreasonable prices to consumers with a basic health need.

We would not recommend Lemonaid Health to anyone unless it was suggested by their doctor.

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