{"id":606428397874,"title":"Azuna Review: Healthier than Febreze?","created_at":"2023-09-29T21:15:51-04:00","body_html":"\u003cscript type=\"application\/ld+json\"\u003e\/\/ \u003c![CDATA[\n{\n \"@context\": \"https:\/\/schema.org\",\n \"@type\": \"Article\",\n \"headline\": \"Azuna Review: Healthier than Febreze?\",\n \"keywords\": \"azuna, azuna review, azuna reviews, azuna fresh, azuna fresh reviews\",\n \"description\": \"Our research team analyzes the ingredients in Azuna's air fresheners based on medical studies to give our take on whether or not they're likely to be effective, and how they compare to popular brands like Febreze. We highlight some questionable health claims on their website.\",\n \"url\": \"https:\/\/illuminatelabs.org\/blogs\/health\/azuna-review\",\n\"author\": \n {\n \"@type\": \"Person\",\n \"name\": \"Calloway Cook\",\n \"url\": \"https:\/\/illuminatelabs.org\/pages\/calloway-cook\",\n \"sameAs\": \"https:\/\/www.linkedin.com\/in\/calloway-cook\/\",\n \"jobTitle\": \"President\",\n \"knowsAbout\": \"entrepreneurship, dietary supplements, herbal supplements, eCommerce, medical research\",\n \"alumniOf\": {\n \"@type\": \"EducationalOrganization\",\n \"name\": \"S.I. Newhouse School of Public Communications at Syracuse University\"\n },\n \"memberOf\": {\n \"@type\": \"Organization\",\n \"name\": \"Illuminate Labs\"\n }\n },\n\"editor\": {\n \"@type\": \"Person\",\n \"name\": \"Nicole Tyer\",\n \"honorificSuffix\": \"M.D.\",\n \"url\": \"https:\/\/illuminatelabs.org\/pages\/nicole-tyer\",\n \"sameAs\": [\n \"https:\/\/www.linkedin.com\/in\/nicole-tyer-md-645671106\/\",\n \"https:\/\/www.sharecare.com\/doctor\/dr-nicole-m-tyer\"\n ],\n \"jobTitle\": \"Medical Reviewer\",\n \"knowsAbout\": \"obesity, weight loss, medicine, clinical trials, health, wellness, longevity, internal medicine, supplements, medications, food, nutrition\",\n \"alumniOf\": {\n \"@type\": \"EducationalOrganization\",\n \"name\": [\n \"Drexel University College of Medicine\",\n \"University of California, Los Angeles\"\n ]\n },\n \"memberOf\": {\n \"@type\": \"Organization\",\n \"name\": \"Illuminate Labs\"\n }\n},\n\"image\": {\n\"@type\": \"ImageObject\",\n\"url\": \"https:\/\/cdn.shopify.com\/s\/files\/1\/0047\/1524\/9737\/files\/Azuna_Thumbnail.png?v=1696037004\",\n\"width\": \"1686\",\n\"height\": \"1686\"\n},\n\"citation\": [\n\"https:\/\/azunafresh.com\/pages\/frequently-asked-questions\", \n\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC1360273\/\",\n\"https:\/\/pubmed.ncbi.nlm.nih.gov\/8956558\/\",\n\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC9865692\/\",\n\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC7277583\/\",\n\"https:\/\/azunafresh.com\/products\/luxe-glass-apartment-kit-1?variant=40706022899817\"\n],\n\"mentions\": [{\n \"@type\": \"Thing\",\n \"name\": \"essential oils\"\n },\n {\n \"@type\": \"Thing\",\n \"name\": \"tea tree oil\"\n },\n {\n \"@type\": \"Brand\",\n \"name\": \"Febreze\"\n },\n {\n \"@type\": \"Brand\",\n \"name\": \"Insider Tech\"\n },\n {\n \"@type\": \"Thing\",\n \"name\": \"particulate matter\"\n },\n {\n \"@type\": \"Organization\",\n \"name\": \"Amazon\"\n }\n],\n\"datePublished\": \"2023-09-29\",\n\"copyrightHolder\": {\n \"@type\": \"Organization\",\n \"name\": \"Illuminate Labs\"\n},\n\"publisher\": {\n \"@type\": \"Organization\",\n \"name\": \"Illuminate Labs\",\n \"url\": \"https:\/\/illuminatelabs.org\/\",\n \"description\": \"Illuminate Labs is the most transparent supplement company in the U.S., and is a leading publisher of research-based health information.\",\n \"knowsAbout\": \"supplements, science, nutrition, exercise, health, medication, pharmaceutical, wellness, diet, weight loss, medical research\",\n \"publishingPrinciples\": \"https:\/\/illuminatelabs.org\/pages\/editorial-guidelines\",\n \"memberOf\": [\n {\n \"@type\": \"Organization\",\n \"name\": \"U.S. Chamber of Commerce\",\n \"url\": \"https:\/\/www.uschamber.com\/\"\n },\n {\n \"@type\": \"Organization\",\n \"name\": \"Certified B Corp\",\n \"url\": \"https:\/\/www.bcorporation.net\/en-us\/\"\n },\n {\n \"@type\": \"Organization\",\n \"name\": \"Natural Products Association\",\n \"url\": \"https:\/\/www.npanational.org\/\"\n }\n ], \n \"logo\": {\n \"@type\": \"ImageObject\",\n \"url\": \"https:\/\/cdn.shopify.com\/s\/files\/1\/0047\/1524\/9737\/files\/Illuminate_Labs_Favicon_48x48_7595c3cc-e27b-47b8-a4fe-edcc7ed9b29a.png?v=1666502785\", \n \"width\": 48,\n \"height\": 48\n},\n \"foundingDate\": \"2019-01-30\",\n \"sameAs\": [\n \"https:\/\/www.instagram.com\/illuminatelabs\",\n \"https:\/\/twitter.com\/illuminatelabs\",\n \"https:\/\/www.linkedin.com\/company\/illuminate-labs-supplements\",\n \"https:\/\/www.youtube.com\/channel\/UCpgSJAsIPb-fZ25djtTxBEA\"\n ]\n }\n}\n\/\/ ]]\u003e\u003c\/script\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0047\/1524\/9737\/files\/Azuna_Review_Article_Header_Image_Optimized.png?v=1696036494\" alt=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan class=\"dc\"\u003eA\u003c\/span\u003ezuna is an odor eliminator and air freshener brand. The company markets its offerings as healthier alternatives to air freshener spray and car air fresheners.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eBut is Azuna actually a healthier option, or are these just marketing claims? What’s actually in Azuna, and are there any questionable ingredients? How do real users rate the scent and overall product experience? And which retailer sells Azuna for the best price?\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eIn this article we’ll answer all of these questions and more, as we analyze the ingredients in Azuna based on medical studies to give our take on whether this product is likely to be effective and safe, or whether it’s a waste of money.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eWe’ll feature unsponsored customer reviews, compare the healthiness of Azuna to commercial air fresheners like Febreze, and provide a cost comparison to show which retailer sells Azuna for the best price.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eWe’ll also highlight some questionable health claims on Azuna’s website.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\" style=\"text-align: center;\"\u003e\u003cb data-mce-fragment=\"1\"\u003eIngredient Analysis\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cimg style=\"display: block; margin-left: auto; margin-right: auto;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0047\/1524\/9737\/files\/Azuna_Ingredients_Optimized.png?v=1696036811\" alt=\"Azuna ingredients\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThe ingredients in Azuna are shown above.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eThe first red flag about this brand is the failure to clearly define all ingredients on the product page. We don’t understand what “a light fragrance” is supposed to mean.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eOn the brand’s \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/azunafresh.com\/pages\/frequently-asked-questions\" data-mce-href=\"https:\/\/azunafresh.com\/pages\/frequently-asked-questions\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eFAQ\u003c\/span\u003e\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e page, the company claims to use a blend of essential oils that vary based on the scent.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eIf so, they should clearly publish which essential oils are used on the product page for each scent, because this is important for consumer safety.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eTea tree oil\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e does have antimicrobial properties, suggesting it can reduce bacterial levels, according to a \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC1360273\/\" data-mce-href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC1360273\/\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003emedical review\u003c\/span\u003e\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e published in the \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eClinical Microbiology Reviews\u003c\/span\u003e\u003c\/i\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e journal.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eHowever, we can’t find any evidence that tea tree oil kills germs in the air when used in an aerosol or room freshener.\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e Most of the clinical trials we came across on tea tree oil were in test tubes or on skin.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThe brand does not cite any medical evidence on their product page showing that tea tree oil kills ambient germs.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eWe likely have no issues with the other ingredients, although we'd prefer if Azuna clearly publishes what the \"binder\/thickener\" ingredient is.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eOverall, Azuna may make the air smell better since that’s a subjective determination, but we can’t find any evidence that it actually cleans or purifies the air.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eFor consumers that do purchase from Azuna, we recommend the glass jars over the plastic jars.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eBut is Azuna healthier than commercial air fresheners? We’ll share our thoughts in the next section of this article.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\" style=\"text-align: center;\"\u003e\u003cb data-mce-fragment=\"1\"\u003eAzuna vs. the Competition\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThe ingredients in Febreze AIR Mountain scent are shown above.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eFragrances\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e is listed as an ingredient, and \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003etriethanolamine\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e is one of the fragrance chemicals used. This compound \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003eis “irritating to the skin, eyes and respiratory tract”\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e according to a \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/8956558\/\" data-mce-href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/8956558\/\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003emedical review\u003c\/span\u003e\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e published in the \u003c\/span\u003e\u003ci data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eReviews of Environmental Contamination and Toxicology\u003c\/span\u003e\u003c\/i\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e journal.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eBenzisothiazolinone\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e is a preservative that’s toxic to lung cells according to a 2023 \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC9865692\/\" data-mce-href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC9865692\/\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eclinical trial\u003c\/span\u003e\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eOverall, we consider Azuna to be a much healthier alternative to commercial air fresheners.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eA YouTube video published by the “Insider Tech” channel discusses why air fresheners may be bad for your health, and is under 90 seconds long:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/4uQCOwdOYlY?si=842h25RBtDjbeXqY\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\" style=\"text-align: center;\"\u003e\u003cb data-mce-fragment=\"1\"\u003eQuestionable Health Claims on Azuna Website\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThere are several uncited health claims on Azuna’s website that we consider to be questionable from a scientific perspective.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThe company claims to eliminate odors rather than masking them, but provides no proof or citation for this claim:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cimg alt=\"Azuna website questionable health claim 1\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0047\/1524\/9737\/files\/Azuna_Questionable_Health_Claim_1_Optimized.png?v=1696036653\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThe company also claims to be an “air purifier,” which is defined \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC7277583\/\" data-mce-href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC7277583\/\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ein clinical research\u003c\/span\u003e\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e as a device that reduces fine particulate matter in air. Azuna provides no proof or citation that their product(s) reduce fine particulate matter from the air:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cimg alt=\"Azuna website questionable health claim 2\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0047\/1524\/9737\/files\/Azuna_Questionable_Health_Claim_2_Optimized.png?v=1696036670\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eWe don’t understand how Azuna can make these specific health claims if their products have not been clinically proven to have these effects.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eWe recommend that consumers exercise caution when considering purchasing from companies that make health claims without providing clinical evidence to back those health claims.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\" style=\"text-align: center;\"\u003e\u003cb data-mce-fragment=\"1\"\u003eWhere to Buy Azuna for the Best Price\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eAzuna is sold on Amazon and the brand’s website at the time of publishing this article. Here’s a price breakdown for the Luxe Glass Apartment Kit at the time of publishing this article:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eBrand website: $49.49 (plus shipping, \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/azunafresh.com\/products\/luxe-glass-apartment-kit-1?variant=40706022899817\" data-mce-href=\"https:\/\/azunafresh.com\/products\/luxe-glass-apartment-kit-1?variant=40706022899817\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003elink\u003c\/span\u003e\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eAmazon: \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e$49.49 (free shipping\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e, \u003c\/span\u003e\u003ca data-mce-fragment=\"1\" href=\"https:\/\/amzn.to\/3RInEm6\" rel=\"sponsored\" data-mce-href=\"https:\/\/amzn.to\/3RInEm6\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003elink to official Amazon listing\u003c\/span\u003e\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eAzuna’s apartment kit is currently around 10% cheaper on Amazon than on the brand’s website when factoring in shipping fees.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\" style=\"text-align: center;\"\u003e\u003cb data-mce-fragment=\"1\"\u003eReal People Try Azuna\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eA TikTok creator named “Kristen in Texas” had a bad experience with Azuna:\u003c\/span\u003e\u003c\/p\u003e\n\u003cblockquote style=\"max-width: 325px; min-width: 325px;\" data-video-id=\"7191238968489479470\" cite=\"https:\/\/www.tiktok.com\/@kristen.in.texas\/video\/7191238968489479470\" class=\"tiktok-embed\"\u003e\n\u003csection\u003e\u003ca href=\"https:\/\/www.tiktok.com\/@kristen.in.texas?refer=embed\" title=\"@kristen.in.texas\" target=\"_blank\"\u003e@kristen.in.texas\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/productreview?refer=embed\" title=\"productreview\" target=\"_blank\"\u003e#productreview\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/review?refer=embed\" title=\"review\" target=\"_blank\"\u003e#review\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/azuna?refer=embed\" title=\"azuna\" target=\"_blank\"\u003e#azuna\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/badsmell?refer=embed\" title=\"badsmell\" target=\"_blank\"\u003e#badsmell\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/tag\/review?refer=embed\" title=\"review\" target=\"_blank\"\u003e#review\u003c\/a\u003e \u003ca href=\"https:\/\/www.tiktok.com\/music\/original-sound-7191238986415754027?refer=embed\" title=\"♬ original sound - Kristen in Texas\" target=\"_blank\"\u003e♬ original sound - Kristen in Texas\u003c\/a\u003e\u003c\/section\u003e\n\u003c\/blockquote\u003e\n\u003cscript src=\"https:\/\/www.tiktok.com\/embed.js\" async=\"\"\u003e\u003c\/script\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eA TikTok creator named “allycat” claims that Azuna has been a healthier choice for her than scented candles:\u003c\/span\u003e\u003c\/p\u003e\n\u003cblockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@allycat716\/video\/7161867897273371950\" data-video-id=\"7161867897273371950\" style=\"max-width: 325px; min-width: 325px;\"\u003e\n\u003csection\u003e\u003ca title=\"@allycat716\" href=\"https:\/\/www.tiktok.com\/@allycat716?refer=embed\" target=\"_blank\"\u003e@allycat716\u003c\/a\u003e \u003ca title=\"thyroidcancer\" href=\"https:\/\/www.tiktok.com\/tag\/thyroidcancer?refer=embed\" target=\"_blank\"\u003e#thyroidcancer\u003c\/a\u003e \u003ca title=\"toxic\" href=\"https:\/\/www.tiktok.com\/tag\/toxic?refer=embed\" target=\"_blank\"\u003e#toxic\u003c\/a\u003e@azunafresh \u003ca title=\"♬ original sound - allycat\" href=\"https:\/\/www.tiktok.com\/music\/original-sound-7161867931536624430?refer=embed\" target=\"_blank\"\u003e♬ original sound - allycat\u003c\/a\u003e\u003c\/section\u003e\n\u003c\/blockquote\u003e\n\u003cscript src=\"https:\/\/www.tiktok.com\/embed.js\" async=\"\"\u003e\u003c\/script\u003e\n\u003ch2 data-mce-fragment=\"1\" style=\"text-align: center;\"\u003e\u003cb data-mce-fragment=\"1\"\u003eOur Clean Air Purifier Pick\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0047\/1524\/9737\/files\/Air_Purifier_Image_a3eb5220-0dba-4be3-984c-e02a1eb13491.png?v=1685999418\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWe recommend the \u003c\/span\u003e\u003ca href=\"https:\/\/amzn.to\/3OVbB3q\" rel=\"sponsored\"\u003e\u003cspan\u003eAlen BreatheSmart 75i True HEPA Air Purifier\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e, as it received top marks in Consumer Reports’ independent testing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNot only is this device shown to be effective at removing contaminants, it’s also more energy-efficient than most air purifiers. Its energy and filter costs per year are $140 based on Consumer Reports data, which is a fraction of the maintenance costs of many other models.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Alen BreatheSmart 75i also scored well on noise tests, which is important because some air purifiers can be loud. Since they’re typically running 24\/7, most consumers want a model that’s relatively quiet.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eInterested consumers can check out the Alen BreatheSmart 75i True HEPA Air Purifier \u003ca href=\"https:\/\/amzn.to\/3OVbB3q\" rel=\"sponsored\"\u003eat this link\u003c\/a\u003e to the product's official Amazon listing.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\" style=\"text-align: center;\"\u003e\u003cb data-mce-fragment=\"1\"\u003eReal Customers Review Azuna\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eAmazon is a better resource for honest customer reviews than a brand’s website in our opinion.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eAzuna’s “Whole-Home Kit” has been reviewed over 140 times at the time of publishing this article, with an average review rating of 4 out of 5 stars.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThe top positive review from a verified purchaser comes from a user named “N. Fuller” who gives the product a 5\/5 rating and claims it’s effective as an odor eliminator:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003e“I can't believe I am writing a glowing review of an odor remover... but this product is wonderful. I have a couple of areas in the house that smell musty or mousey or like a laundry room with a front loader washer…I could not believe the difference. The nasty smells are gone”\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eThe top negative review from a verified purchaser is written by a user named “JoanKNJ” who gives the product a 1\/5 star rating and claims it’s ineffective:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003e“Not only is there zero scent in the house after 2 weeks of use, but I went away for a few days and came back to a house as musty as ever - no difference.”\u003c\/b\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\" style=\"text-align: center;\"\u003e\u003cb data-mce-fragment=\"1\"\u003ePros and Cons of Azuna\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eHere are the pros and cons of Azuna in our opinion:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cb data-mce-fragment=\"1\"\u003ePros:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eHealthier than most air freshener brands\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eMay use entirely essential oils for fragrance\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eAffordable (per-use)\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cb data-mce-fragment=\"1\"\u003eCons:\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eWe can’t find any clinical evidence this product actually purifies air\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eBrand fails to clearly list all fragrance ingredients on product page\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eBrand website contains questionable health claims\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eWe can’t find any evidence that tea tree oil kills ambient germs\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eBrand website charges for shipping\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-mce-fragment=\"1\" style=\"text-align: center;\"\u003e\u003cb data-mce-fragment=\"1\"\u003eConclusion\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eAzuna is an interesting brand, and may be a healthier air freshener option than most commercial alternatives.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eWe can’t find any evidence that Azuna products actually clean or filter the air in any way, because this brand doesn’t appear to have funded any clinical trials of their product line.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eWe’re unclear on how Azuna can make specific health claims on their website such as the suggestion of air purification without clinical research to back it.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eFor the most part, we consider this brand (and this entire product category) to be a waste of money.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eAir purification devices with HEPA filters actually reduce particulate matter from the air and can improve health. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eCustomer reviews of Azuna that we came across while researching this article were mixed.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eWe hope that in the future, Azuna clearly publishes the fragrance ingredients on their product pages, because this is important for consumer safety.\u003c\/span\u003e\u003c\/p\u003e","blog_id":49281925193,"author":"Calloway Cook","user_id":26601750601,"published_at":"2023-09-29T21:26:41-04:00","updated_at":"2023-10-02T13:12:47-04:00","summary_html":"We analyze the ingredients in Azuna's air fresheners based on medical studies to give our take on whether or not they're likely to be effective, and how they compare to popular brands like Febreze. We highlight some questionable health claims on their website.","template_suffix":"","handle":"azuna-review","tags":"_related:air-purifier, _related:personal-care-products"}

Azuna Review: Healthier than Febreze?

Azuna Review: Healthier than Febreze?


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Azuna is an odor eliminator and air freshener brand. The company markets its offerings as healthier alternatives to air freshener spray and car air fresheners.

But is Azuna actually a healthier option, or are these just marketing claims? What’s actually in Azuna, and are there any questionable ingredients? How do real users rate the scent and overall product experience? And which retailer sells Azuna for the best price?

In this article we’ll answer all of these questions and more, as we analyze the ingredients in Azuna based on medical studies to give our take on whether this product is likely to be effective and safe, or whether it’s a waste of money.

We’ll feature unsponsored customer reviews, compare the healthiness of Azuna to commercial air fresheners like Febreze, and provide a cost comparison to show which retailer sells Azuna for the best price.

We’ll also highlight some questionable health claims on Azuna’s website.

Ingredient Analysis

Azuna ingredients

The ingredients in Azuna are shown above.

The first red flag about this brand is the failure to clearly define all ingredients on the product page. We don’t understand what “a light fragrance” is supposed to mean.

On the brand’s FAQ page, the company claims to use a blend of essential oils that vary based on the scent.

If so, they should clearly publish which essential oils are used on the product page for each scent, because this is important for consumer safety.

Tea tree oil does have antimicrobial properties, suggesting it can reduce bacterial levels, according to a medical review published in the Clinical Microbiology Reviews journal.

However, we can’t find any evidence that tea tree oil kills germs in the air when used in an aerosol or room freshener. Most of the clinical trials we came across on tea tree oil were in test tubes or on skin.

The brand does not cite any medical evidence on their product page showing that tea tree oil kills ambient germs.

We likely have no issues with the other ingredients, although we'd prefer if Azuna clearly publishes what the "binder/thickener" ingredient is.

Overall, Azuna may make the air smell better since that’s a subjective determination, but we can’t find any evidence that it actually cleans or purifies the air.

For consumers that do purchase from Azuna, we recommend the glass jars over the plastic jars.

But is Azuna healthier than commercial air fresheners? We’ll share our thoughts in the next section of this article.

Azuna vs. the Competition

The ingredients in Febreze AIR Mountain scent are shown above.

Fragrances is listed as an ingredient, and triethanolamine is one of the fragrance chemicals used. This compound is “irritating to the skin, eyes and respiratory tract” according to a medical review published in the Reviews of Environmental Contamination and Toxicology journal.

Benzisothiazolinone is a preservative that’s toxic to lung cells according to a 2023 clinical trial.

Overall, we consider Azuna to be a much healthier alternative to commercial air fresheners.

A YouTube video published by the “Insider Tech” channel discusses why air fresheners may be bad for your health, and is under 90 seconds long:

Questionable Health Claims on Azuna Website

There are several uncited health claims on Azuna’s website that we consider to be questionable from a scientific perspective.

The company claims to eliminate odors rather than masking them, but provides no proof or citation for this claim:

Azuna website questionable health claim 1

The company also claims to be an “air purifier,” which is defined in clinical research as a device that reduces fine particulate matter in air. Azuna provides no proof or citation that their product(s) reduce fine particulate matter from the air:

Azuna website questionable health claim 2

We don’t understand how Azuna can make these specific health claims if their products have not been clinically proven to have these effects.

We recommend that consumers exercise caution when considering purchasing from companies that make health claims without providing clinical evidence to back those health claims.

Where to Buy Azuna for the Best Price

Azuna is sold on Amazon and the brand’s website at the time of publishing this article. Here’s a price breakdown for the Luxe Glass Apartment Kit at the time of publishing this article:

Brand website: $49.49 (plus shipping, link)

Amazon: $49.49 (free shipping, link to official Amazon listing)

Azuna’s apartment kit is currently around 10% cheaper on Amazon than on the brand’s website when factoring in shipping fees.

Real People Try Azuna

A TikTok creator named “Kristen in Texas” had a bad experience with Azuna:

@kristen.in.texas #productreview #review #azuna #badsmell #review ♬ original sound - Kristen in Texas

A TikTok creator named “allycat” claims that Azuna has been a healthier choice for her than scented candles:

@allycat716 #thyroidcancer #toxic@azunafresh ♬ original sound - allycat

Our Clean Air Purifier Pick

We recommend the Alen BreatheSmart 75i True HEPA Air Purifier, as it received top marks in Consumer Reports’ independent testing.

Not only is this device shown to be effective at removing contaminants, it’s also more energy-efficient than most air purifiers. Its energy and filter costs per year are $140 based on Consumer Reports data, which is a fraction of the maintenance costs of many other models.

The Alen BreatheSmart 75i also scored well on noise tests, which is important because some air purifiers can be loud. Since they’re typically running 24/7, most consumers want a model that’s relatively quiet.

Interested consumers can check out the Alen BreatheSmart 75i True HEPA Air Purifier at this link to the product's official Amazon listing.

Real Customers Review Azuna

Amazon is a better resource for honest customer reviews than a brand’s website in our opinion.

Azuna’s “Whole-Home Kit” has been reviewed over 140 times at the time of publishing this article, with an average review rating of 4 out of 5 stars.

The top positive review from a verified purchaser comes from a user named “N. Fuller” who gives the product a 5/5 rating and claims it’s effective as an odor eliminator:

“I can't believe I am writing a glowing review of an odor remover... but this product is wonderful. I have a couple of areas in the house that smell musty or mousey or like a laundry room with a front loader washer…I could not believe the difference. The nasty smells are gone”

The top negative review from a verified purchaser is written by a user named “JoanKNJ” who gives the product a 1/5 star rating and claims it’s ineffective:

“Not only is there zero scent in the house after 2 weeks of use, but I went away for a few days and came back to a house as musty as ever - no difference.”

Pros and Cons of Azuna

Here are the pros and cons of Azuna in our opinion:

Pros:

  • Healthier than most air freshener brands
  • May use entirely essential oils for fragrance
  • Affordable (per-use)

Cons:

  • We can’t find any clinical evidence this product actually purifies air
  • Brand fails to clearly list all fragrance ingredients on product page
  • Brand website contains questionable health claims
  • We can’t find any evidence that tea tree oil kills ambient germs
  • Brand website charges for shipping
Stay up-to-date on our research reviews

Conclusion

Azuna is an interesting brand, and may be a healthier air freshener option than most commercial alternatives.

We can’t find any evidence that Azuna products actually clean or filter the air in any way, because this brand doesn’t appear to have funded any clinical trials of their product line.

We’re unclear on how Azuna can make specific health claims on their website such as the suggestion of air purification without clinical research to back it.

For the most part, we consider this brand (and this entire product category) to be a waste of money.

Air purification devices with HEPA filters actually reduce particulate matter from the air and can improve health. 

Customer reviews of Azuna that we came across while researching this article were mixed.

We hope that in the future, Azuna clearly publishes the fragrance ingredients on their product pages, because this is important for consumer safety.